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About the application:

Swapp Protocol is a revolutionary blockchain-based DeFi platform leading a movement to democratize the current $1.5T/yr data industry, enabling consumers to begin getting paid for their online data. It is time for individuals to take back control over their private info and decide how their data will be used, paving the method for a fresh decentralized data industry. Powering this newly decentralized data industry is our blockchain-driven infrastructure, which incentivizes investors ranging in size from individual consumers up to institutional players. The Swapp blockchain DMP (data management platform) is democratizing the data industry by creating the world's first decentralized identity graph. Through the Swapp DMP, individual players own, control, and monetize their online behavioral data, all in a privacy-safe, compliant way. Users can choose which private data points they want to hold personal versus. the data points they let to be monetized (anonymously). For the players who want to participate in the data monetization side of Swapp, they simply install the gratis iOS/Android apk on their smartphone (or gratis google chrome extension) and grant permission for anonymous data sharing. Swapp ID is a decentralized, permission-less digital identity and cross-chain wallet for players to make a unified digital ID. This digital ID allows players to verify their identity and stay anonymous while connecting to various GameFi and DeFi platforms. This also serves as a privacy and safety control over players' digital assets under one ID and wallet system. A key feature of SWAPPID (the digital ID) is that it can be used as a form of identification while preserving anonymity; not giving your private info away. This fresh authentication system can be used universally across a dozens of digital platforms. SWAPPID will act as a user’s permission-less credentials, including their KYC (know your customer) info, which can be used seamlessly to sign-up or login to any ecosystem that uses 'WalletConnect' (for connecting DAPPs to mobile wallets) or our own native SDKs (tool development kit).