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About the application:

North American International Toy Fair™, the biggest toy trade present in the Western Hemisphere, is an annual happening owned and produced by The Toy Association, Inc.™ Each February, Toy Fair in Fresh York Town brings together over 1,000 exhibiting manufacturers, distributors, and sales agents to showcase 150,000+ playthings – including a lot of never before seen. Thousands of retailers, entertainment executives, inventors/designers, licensors, and another stakeholders from 100 countries spanning 6 continents attend each year. Founded in 1916, The Toy Association™, Inc. is the not-for-profit trade association representing all businesses involved in creating and delivering toys and youth entertainment products for children of all ages. The Toy Association leads the health and growth of the U.S. toy industry, which has an annual U.S. economic impact of $110.9 billion, and its 950+ members drive the annual $27 billion U.S. domestic toy market. The Toy Association serves as the industry’s voice on the developmental benefits of play, and promotes play’s positive impact on childhood development to consumers and media. The organization has a long history of leadership in toy security, having helped develop the first comprehensive toy security standard more than 40 years ago, and remains committed to working with medical experts, government, consumers, and industry on ongoing tools to ensure secure and fun play. As a global leader, The Toy Association produces the world-renowned North American International Toy Fair and Fall Toy Preview; advocates on behalf of members around the globe; sustains the Canadian Toy Association; acts as secretariat for the International Council of Toy Industries and International Toy Industry CEO Roundtable; and chairs the committee that reviews and revises America’s widely emulated ASTM F963 toy security standard.